Merchandising Tools

Here are two simple merchandising tools that are built into ProStores that can help you drive customer interest and may help boost your average order size.

Featured Products: designate up to five featured products and feature them on your Home page – just turn on the Featured Product setting for the products you want to feature and select one of the Featured Products Home page layouts in Design Settings.

Related Products: If you have a ProStores Advanced tier store, you can also set up Related Products. For instance, if you sell printers, be sure to display paper, ink, and other supplies with your printers.

Promotions

ProStores also has a number of built-in promotions that allow you to offer discounts and other incentives to returning customers or attract new ones.

For example, you can advertise a special discount with a promotion code in an email to existing customers or in an ad in a local magazine, and those customers who enter the promotion code during checkout on your store will receive a predefined discount off the entire order.

Below are the store promotions you can set up – they will vary based on the ProStores store tier you have.

Gift Wrap: specialized gift wrap promotion that can be offered in addition to the storewide gift wrap option. In order to use this promotion, you must enable the gift wrap options on the main Promotions page.

Highest/Lowest Price: applies a discount on either the lowest or highest priced item in the order.

Manufacturer: applies a discount based on the manufacturer assigned to an item.

Order Minimum/Maximum: applies a discount based on the order total meeting a specified minimum or maximum amount.

Storewide Sale: applies a discount to all product in the store.

Payment Method: applies a discount based on the selected payment method.

Shipping: applies a discount to the shipping costs based on the selected ship method. This promotion may be used with any shipper.

And here are Product Promotions you can set up.

Product Sales: puts a specific product on sale.

Quantity Discount: applies a discount based on the quantity of an item purchased.